Reading Notes– Week 8, Chapter 14
08 Jul 2010 Leave a Comment
- PR professionals should concentrate on following the basic guidelines when it comes to writing; clarity, completeness, conciseness, correctness, courtesy, and responsibilty.
- This chapter discusses and teaches a PR writer how to write and e-mail, memorandums, letters, and proposals, and discusses in detail how each one should be formatted its content, and it’s purpose.
- This chapter is very helpful in helping a PR professional know what to include in each form of communication.
- This chapter can also be a great reference guide to a PR professional if they have forgotten how to write a certain one or have gotten the rules confused.